An image


5 Steps to Align Sales Efforts With Your ABM Program

November 19, 2019 - 10am PT / 1pm ET


Presented by SiriusDecisions and Jabmo:

Bob Peterson

Senior Research Director, 

Account-Based Marketing

SiriusDecisions + Forrester

Esther Kim

Director, Digital Marketing


For most marketers, effectively orchestrating sales strategy through an ABM program has been just out of reach.

The good news is technology is making it easier than ever to align sales and marketing teams throughout the entire customer lifecycle. 

On November 13th, we hope you’ll join us and two leaders from the SiriusDecisions and Jabmo teams to learn their secrets to building a sales-focused ABM program. Senior Research Director Bob Peterson and Director of Digital Marketing Esther Kim will break down 5 tactics that have helped their clients transform ABM programs into sales engines.

Tune in to learn:
  • How SiriusDecisions approaches Account-Based Marketing and Sales (alignment)
  • The pivotal role data plays in your ABM program
  • The keys to sharing ABM program insights between marketing and sales teams
  • Key metrics to transform your ABM program
  • And much more!

Pull together the final pieces that will make your ABM program drive a larger impact on your company’s growth and revenue.

Find out how in this webinar!

In partnership with:

About Jabmo

We are specialized in ABM for manufacturers and we are the most international vendor with local support throughout EMEA and USA. With our ABM Platform, our customers see over 2X marketing engagement from target accounts and higher sales win rates.